Custom Alternate Reality Games

We design full-scale ARGs that unfold across weeks or months, engaging your audience in collaborative problem-solving and discovery. Each game is custom-built around your objectives: whether that's launching a product, building a community, or telling your brand story in an unforgettable way.

What Makes Our ARGs Different

Narrative depth: Professional story design that rewards deep engagement

Real-world integration: Puzzles that bridge digital and physical spaces

Community mechanics: Challenges that require collaboration, not just individual solving

Adaptive difficulty: Multiple entry points and escalating complexity

Measurable outcomes: Analytics on engagement, virality, and conversion

Perfect For

• Product launches that need organic hype

• Community building around shared challenges

• Brand storytelling that goes beyond content marketing

• Fan engagement for entertainment properties

Related Services

Looking for something shorter? Check out our Promotional ARG Campaigns for 1-4 week experiences.

Building a team or community? See our Initiation Rituals for onboarding experiences.